For me, this was by far and away the best Expo yet. Insightful, great speakers, terrific buzz about the place and all in all a cracking couple of days. So, what did I find particularly  fun and interesting….

• Dave Naylor. Dave’s seminar’s on SEO were a real eye opener and really informative. I also had a good natter with him in his “surgery” and not only was he a great help, but a decent chappie too. ‘Leeds Leeds Leeds’…
• Easy Content Units Our ‘janner’ friends (the two J’s) have built a really great tool which I honestly believe all merchants and affiliates should use. They didn’t present, but appeared to be holding an (almost) 24 hour surgery on the cracking ECU.
• Chatting with Clarke Duncan. It’s always good to have a natter with Clarke. He’s always got loads of great tips which he’s willing to share and doesn’t hold back with his opinion (or two!).
• Chatting to the fella’s from Google. It was great to finally meet somebody from google and find out that unlike the myth, they are actually real people, who like you and I, like a couple of beers! It also is nice to know that they run a ’sensible’ business model and are actually there to help merchants like us progress.
• Hooking up with the AWINners. Is it any wonder they are called winners? Their team all seem to have so much vibrancy and passion about Affiliate Marketing that for me, they really are the network of choice!
• Conversion Rate Experts (and Squirrel). We’ve not done any work with the chaps at CRE yet (we may do if the price is right ) but they obviously know their pop and gave a great presentation on increasing your conversion rate. Toooooo many people focus their entire marketing effort on attracting visitors rather than converting your actual visitors into purchasers.
• The Food. Rather than your traditional ’sarnie’ we were treated to chilli con-carni and nacho mix, and then the delightful pizza (although I regret having the same pizza the night before at Frankie and Benny’s,  grrrr!). Talking about Pizza, pizza’s without cheese are nearly as funny as dogs in hats driving down the road with their heads hanging out the car. You had to be there…
• The Folks. Faaaaarrrrrr tooo many to mention. From my sidekick Mr Keen, through to the Queen of Affiliate Marketing it was bostin to catch up with you all once more. Also nice to meet new people like the Hodge and Michelle Croft. Smashin.

So there we have it folks. It was a really great Expo. If you didn’t go then you really should (the usual suspects of Mr Frost, Shane and Moosehead were sourly missed) and I’m already looking forward to next years!!

Toodle pip.

TBW

PS - To the person who reads my blog (I quote) “EVERY DAY” happy belated birthday.